7 Levers to Success – Interactive

(Updated Nov 2024)

7 Levers to Success is a course providing a framework of 7 Levers developed by entrepreneur Pete Williams, to drive profit. Pete explains how to successfully increase web traffic, opt-ins and conversions. You will learn the importance of involving the team and having a continuous improvement strategy.

Once this course is completed, will have learned how to measure and apply the 7 Levers of Success framework (traffic, opt ins, conversions, average item price, items per transaction, transactions per period, and margins) to increase profitability.

Learning Objectives

Identify the 7 levers to success, according to Pete Williams:

• Examine how each lever for success can be improved in your business – traffic, opt ins, conversions, average item price, items per transaction, transactions per period and margins
• Measure each lever to determine baseline and improvement
• Involve the team in a continuous improvement strategy